BEAUTY HAS LANDED: 5 NAMES TO KNOW

Your one-stop shop for looking (and feeling) fabulous has arrived. Welcome to Beauty at River Island; where we guarantee you can elevate your look in seconds. Whether you’re in the mood for glowing makeup or skincare saviours, here are the beauty brands you need to have on your radar.


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ICONIC LONDON


Get the glow down with ICONIC London, aka the Insta-famous brand loved by makeup artists and celebs alike.


From everyday makeup to luxe skincare hybrids, each product is 100% cruelty free and made for a flawless finish. For a glow so good, you won’t need a filter, we’re obsessed with the Illuminator highlighter and Prep Set Glow setting spray.


In fact, their glow-giving makeup has been spotted on the likes of Beyonce, Jennifer Lopez and Ariana Grande. I mean, if it’s good enough for Queen B, we’re in.


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DR PAW PAW


If there is one item you’re guaranteed to find in every supermodel and beauty editors handbag, it’s a tube of Dr Paw Paw.


100% natural, vegan and cruelty free, the uses for this multi-tasking balm are literally endless. You can use your trusty tube as a primer, to soothe sensitive skin, relieve insect bites and even as a hair mask (we can go on). A skincare superhero if we ever saw one.


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ILLAMASQUA


We like our beauty looks bold, so it’s no wonder we’re fans of Illamasqua. Known for their innovative formulas and game-changing make-up, Illamasqua has shaken up the beauty industry with cruelty-free products that do exactly what they claim.


Loved by makeup artists around the world, this British brand is famous for championing self-expression and celebrating individuality. Bold, daring and unapologetic, Illamasqua is our absolute go-to makeup when we want to make a serious statement (and it guarantees a flawless finish). Glam night out, here we come.


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EYEKO


If you want all eyes on you, then Eyeko is the brand to know. With a cult following including the likes of Adele and Alexa Chung (who loves the brand so much she decided to collaborate with them), Eyeko’s cult products cater for everything, from mascaras to brows, liners to skincare.


Whether you’re looking to achieve the perfect cat-eye flick, a smoky eye or the longest lashes around, their smudge-proof products have you covered. Our favourite has to be their best-selling Black Magic Mascara. Think volume, blacker-than-night shade and a whole lot of drama.


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WELEDA


Your skincare regime just called and it’s missing this cult beauty favourite. One tube of Weleda’s cult ‘Skin Food’ sells every ten seconds globally – and anyone who’s used it knows why. Rich, creamy and hydrating, this multi-tasking cream is used by makeup artists worldwide to achieve a dewy, luminous glow.


When it comes to sustainable and cruelty-free skincare, Weleda was way ahead of its time, pioneering natural ingredients and green formulations since they launched Skin Food back in 1926 (yes, that’s over 90 years ago). 100% natural, soothing and beautifully scented, we’re wearing this brand from head-to-toe - literally as we love the Body Butter too.


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