Riviera Ready: Italian Men's Summer Style, Four Ways

Aperitivo hour. Craftmanship. Espressos. All undeniable elements of chic, all made in Italy. It’s time to embrace the essence of “La Dolce Vita” with four outfits: think of this as your Italian men’s style guide. From a relaxed weekend brunch to a refined soirée, we've got you covered with these eleganza estiva ensembles. So, awaken your inner young Al Pacino (or Robert DeNiro—we like both) and get ready to make a statement courtesy of the most stylish nation.

Hot Sprezzatura Summer


”Sprezzatura” is all about looking refined without trying too hard. So basically, understated effortless. Enter: the linen blend suit. It’s relaxed but still sharp, balanced out with a tee, and perfect for your next weddinging the city. Embrace the wrinkles of linen, throw on some minimalist trainers and you’re basically a Milanese icon.


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For Aperitivo Hour


Aperitivo hour is an Italian tradition: the sacred window before dinner, where you and your friends/family get together to chill, chat, and enjoy appetisers, all while sipping on delicious drinks. We think this calls for a lightweight, textured shirt. It’s chilled but still a shirt, so you’re not completely dressing down. Wear with smart-ish trousers and chunky sandals to enjoy the summer sun: and there you have it. It’s a breezy uniform for to enjoy kicking back, unwinding, and enjoying the simple pleasures of life before the serious dinner business begins. Bellisimo.


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It’s All In The Collar


This shirt speaks Italian: therefore you do, too. Inject a gentle hint of colour into your neutral palette with this revere collar shirt you’ll be wearing *way* beyond the season. Also dubbed the “Capri” collar, not only is it trending all summer, it’s perfectly cut to be a sunglasses-holder. Just add crisp-cut shorts and leather sandals for post-dinner walks and city strolling. This outfit is the trifecta of Italian men’s style summed up: effortless, confident and cool.


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Blazers are Key


Blazers are arguably a cornerstone of Italian menswear - they effortless elevate any outfit and adding a touch of refinement wherever needed. They’ll never go out of style, and we predict you’ll be wearing this outfit for a few different occasions. Designed with a double-breasted fit and notched lapels (two markers for *excellent* tailoring, if we do say so ourselves), the textured fabric and brick red hue gives the traditional blazer a more unconventional feel. Why not stand out a little? Mix and match with smart trousers in your wardrobe - don’t forget the loafers, of course.


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